IGIA Leadership Institute 2017

An exclusive group of leaders of all ages is about to embark upon an incredible journey to improve their leadership abilities during the 2017 IGIA Leadership Institute.

Beginning in January, this year’s leadership class will examine what it means to be a leader today, learn how to effectively manage multiple generations in the workforce, use the media to promote their brands and build credibility, improve their public speaking and much more.

The 2017 IGIA Leadership Institute is designed to help develop current and future industry leaders by providing the education and training essentials participants will need to lead our industry in the future. By keeping the class size small, graduates are sure to receive the intensive, one-on-one interaction with presenters that will help them gain and retain an entire new skillset.

Sponsored by SHAZAM, this year’s Leadership Institute consists of four one-day sessions delivering an outstanding lineup of topics and presenters.

Session 1: Thurs., Jan. 26, 2017

  • 8 – 8:30 a.m.            Welcome/Introductions
  • 8:30 – 10 a.m.          Industry Leader Panel (includes Q&A Session)
  • 10 a.m. –12 p.m.      Leadership Best Practices by Celina Peerman

This session will explore the skills needed to lead dynamic organizations into the future and the best practices for success. Participants will learn to apply lessons gleaned from research and apply them to everyday situations.

  • 12 – 12:30 p.m.        Lunch Break (Box lunches provided)
  • 12:30 – 3 p.m.          Managing Multiple Generations by Celina Peerman

This session will focus on best practices for employers, particularly supervisors, trying to lead and manage today’s multi-generational workforce. From boomers to Gen Xer’s, Y’s and beyond, employers are challenged now more than ever by differences in work ethic, attendance practices and performance management. Discussion will include how today’s organization is influenced by and must respond to the changing expectations of employees.

Session 2: Thurs., Feb. 16, 2017

  • 8 – 8:30 a.m.                Welcome | Leadership and Networking Activity
  • 8:30 – 11:30 a.m.         Feeding the Media by Patrick Dix

Local news organizations are hungrier than ever for fresh content and credible experts. This means you have the opportunity to help feed local media outlets with valuable expertise while gaining invaluable exposure for your brand. During this session, you will discover how to develop and engage media relationships to promote your message as well as simple steps to ensure you are ready for any interaction with media. You will learn how to craft your message and outline essential steps that unlock your expertise and set you up for a successful exchange with a reporter.  Finally, we identify the key differences between social media channels so you can send the right message, at the right time, to the right audience.

  • 11:30 a.m. – 12 p.m.     Lunch Break (Box lunches provided)
  • 12 – 3 p.m.                    Living Your Values and Making Daily Leadership Decisions by Mel Gonnerman

Values-based leadership is critical in all aspects of business today. Understanding the decisions we make and why we make them is key. This interactive session will focus on values, communication and the difference we can make through people when deciding budgets, scheduling, marketing, building customer relationships and more.

Session 3: Thurs., March 23, 2017

Location: IMTA’s Conference Center
 | 717 East Court Ave., Des Moines

  • 8 – 8:15 a.m.        Welcome | Session Overview
  • 8:15 – 9:15 a.m.   IGIA Legislative Process and Government Relations 101 by Brad Epperly, IGIA lobbyist
  • 9:15 – 9:30 a.m.    Break (Participants prepare panel questions)
  • 9:30 – 11 a.m.       Government Relations Industry Panel (includes Q&A Session)
  • 11 a.m. – 12 p.m.  Lunch (Box lunches provided) – Legislative Speaker TBA
  • 12 – 12:15 p.m.     Travel to Capitol
  • 12:15 – 1:30 p.m.  Legislative Leadership Meetings
  • 1:30 – 2:30 p.m.    Capitol Tour
  • 2:30 p.m.               Depart from Capitol

Session 4: Thurs., April 20, 2017

  • 8 – 8:30 a.m.    Welcome | Leadership and Networking Activity
  • 8:30 – 11:30 a.m.    Working with Difficult People and Managing Change by Kathleen Deal

It can seem that difficult people are everywhere! This session will equip you with specific tools and strategies to deal with difficult behavior.  These tools will assist in reducing stress, raising morale, increase effectiveness – in short, making your work and your life less stressful and more productive. We will together to identify specific types of behavior and strategies to neutralize negativity, hostility and aggression. The second part of the session will cover change management. Change is a constant in organizations and in life! Discover techniques not only to survive change, but to flourish in the midst of it. We will explore how to harness these strategies for greater results, less stress and smoother sailing in both professional and personal life!

  • 11:30 a.m. – 12 p.m.    Lunch Break (Box lunches provided)
  • 12 – 3 p.m.                  IGIA leadership and community service project

Other Information

All sessions run from 8 a.m. to 3 p.m. and are held at the IGIA Office, 2540 106th St., Suite 102, Urbandale (except for Session 3, which will be held at Iowa Motor Truck Association Conference Center, 717 East Court Ave., Des Moines). The cost to attend is $299 per person and includes snacks, beverages as well as boxed lunches.

Because the IGIA Leadership Institute is limited to only 24 individuals, candidates must commit to and attend at least three out of the four sessions to be eligible to participate and to be a recognized graduate.

IGIA leadership graduates will be recognized at the 2017 IGIA Convention on July 13 in Coralville.  A complimentary convention registration will be provided for each graduate and their spouse/guest. Graduates will be responsible for their own hotel accommodations.

  • Register by: Friday, Dec. 2, 2016 (Space is limited to 24 participants.)
  • Questions: Contact Stacy Horner, shorner@iowagrocers.com.

About Our Speakers

About Dr. Celina Peerman
Dr. Celina Peerman serves as an organizational behavior specialist with more than 22 years of experience from frontline to senior-level positions, in a wide range of industries and organizations, including higher education. She is passionate about engaging our human resources in new ways to achieve better organizational results. Celina has led successful workshops and designed training for a variety of professions. Her experience includes senior leadership roles in human resource, organizational development and operations positions in both profit and non-profit organizations where she was accountable for quality service, effective processes, diverse staff and achieving results.

About Patrick Dix
Patrick Dix is SHAZAM’s vice president of public relations where he manages the SHAZAM Network’s public relations efforts and serves as the main company spokesman. Patrick uses his expertise to lead all social media channels, write articles for trade associations, create press releases for the Network and provide media training to financial institutions. Patrick joined the SHAZAM Network in 2015, bringing with him 20 years of public relations and writing experience.  Prior to joining SHAZAM, Patrick had a 25-year career as a broadcast journalist. For the last 16 years, Patrick served as the senior news anchor on the No. 1 rated network morning newscast in Des Moines, Iowa.

About Dr. Mel Gonnerman
Mel Gonnerman, Jr., Ph.D. is the Director of Industrial & Organizational Services at the Peerman Group where he provides companies solutions in the areas of training, organizational planning, and leadership development.  Dr. Gonnerman’s Ph.D. is from Northern Illinois University where he studied social and industrial/ organizational psychology. Dr. Gonnerman is a former faculty member in the psychology department at the University of Northern Iowa, Research Operations Manager at the Center for Social and Behavioral Research at UNI.  His experience also includes serving as the Founder & Executive Director of a non-profit organization as well as a Corporate Planner & Marketing Director at a manufacturing company.

About Brad Epperly
IGIA lobbyist Brad Epperly is a legislative counsel at Nyemaster, Goode, West, Hansell & O’Brien, P.C. in Des Moines and has worked on many grocery industry-related issues throughout the past 10 years. Epperly lobbies at the State Capitol before the legislature, the Governor and regulatory agencies. His work as legislative counsel involves a broad spectrum of public policy issues, including economic development, labor and employment issues, workers’ compensation, gaming and utilities.

About Kathleen Deal
For over 25 years, Kathleen Deal has educated and entertained audiences on various communication, leadership, environmental law and health care topics. Her seminars and keynotes encompass an extensive cadre of professional, leadership and communication skills.  Leaving corporate law to become a national Sales Trainer for a pharmaceutical company, Kathleen continued training with the United States Department of Justice for agents, attorneys and support staff.  Kathleen is certified in behavioral style DiSC training and in Myers-Briggs personality programs.